Stories 1 – 7 of 7

Stories

Unless started as a hobby

Unless started as a hobby

Marcel and I built a client-side script as a hobby, released it for free, and forgot about it. Three months later, thousands of websites were running it. The moment we understood what that meant was the moment we had to become a company.

What a DARPA fighter-pilot project taught us about Unless

What a DARPA fighter-pilot project taught us about Unless

Before Unless existed, we came across a DARPA research program about helping fighter pilots decide under pressure. The technology of 2001 could not carry the idea. Today's AI can, and that idea quietly became the foundation of our company.